Business & Marketing

Learn 4 expert short-term rental design and business lessons from Pink Wall Designs’ co-founders. Discover how to increase bookings, improve guest experience, and build a high-performing Airbnb, or scaleable business.

Success in the short-term rental market depends on many factors, but understanding and optimizing key performance metrics is of utmost importance. Here are the essential metrics that we rely on to monitor performance of short-term rentals, and recommends every STR owner should monitor to help improve profitability, efficiency, and guest satisfaction!

Tired of paying high Airbnb fees? Want to build a loyal client base and secure direct bookings? Here's how you can can achieve this.

When it comes to maximizing your short-term rental or boutique hotel’s appeal, understanding your target guest should be your number one priority. This knowledge not only shapes your marketing strategy but also influences your interior design choices and guest experience offerings. 

Read on for PWD-Approved tips to define your target guest effectively.

In the ever-changing landscape of short-term rentals, standing out from your competition is the key to your success. While marketing strategies and online presence play significant roles, there's an often overlooked aspect that can be a game-changer: creating memorable moments through exceptional design and encouraging guest engagement. Memorable design moments not only elevate your guest’s experience but also turn them into enthusiastic marketers, spreading the word about your rental far and wide. 

Here are some PWD-approved tips to stand out, and encourage guest engagement!